Norteñas reimagined.
In July of 2026, Banda Fortuna released their latest project, Canciones de Amor, a five-song EP of regional Mexican music . To celebrate their first US tour, I created a brand package consisting of a new logo, CD artwork, and tour merchandise. I wanted the look to be eye-catching and consistent, while pulling inspiration from the colorful artwork attributed to Cumbia music.
Brand Identity
Merchandise
Creative Direction
Let’s Connect!
If you're interested in working together, please fill out this super quick form and tell me about your project scope/deliverables, timeline, and budget! I specialize in branding, merch design, product design and more.